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Azrah Manji-Savin - Live from SocialWest 2026
Azrah Manji-Savin - Live from SocialWest 2026
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Sabaa Quao - Live from SocialWest 2026
Sabaa Quao - Live from SocialWest 2026
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Jessica Lortie - Live from SocialWest 2026
Jessica Lortie - Live from SocialWest 2026
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Lauren Freund - Live from SocialWest 2026
Lauren Freund - Live from SocialWest 2026
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Charlie Grinnell - Live from SocialWest 2026
Charlie Grinnell - Live from SocialWest 2026
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Jeff Aylen - Live from SocialWest 2026
Jeff Aylen - Live from SocialWest 2026
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Daniel Francavilla - Live from the SocialNext: Ottawa Vault
Daniel Francavilla - Live from the SocialNext: Ottawa Vault
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Anouk Bertner - Live from the SocialNext: Ottawa Vault
Anouk Bertner - Live from the SocialNext: Ottawa Vault
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Tom Elson - Live From the SocialPacific Vault
Tom Elson - Live From the SocialPacific Vault
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Nihal Mandanna CP - Live From the SocialPacific Vault
Nihal Mandanna CP - Live From the SocialPacific Vault
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Ben Wise & Darren Chiu - Live from the SocialPacific Vault
Ben Wise & Darren Chiu - Live from the SocialPacific Vault
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Warren Thompson - Live from the SocialPacific Vault
Warren Thompson - Live from the SocialPacific Vault
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Charlie Grinnell - Live from the SocialPacific Vault
Charlie Grinnell - Live from the SocialPacific Vault
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Brooke Hahn - Live from the SocialEast Vault
Brooke Hahn - Live from the SocialEast Vault
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Will Yang - Live from the SocialEast Vault
Will Yang - Live from the SocialEast Vault
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Corey Evans - Live From the SocialEast Vault
Corey Evans - Live From the SocialEast Vault
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Hiba Amin - Live from the SocialWest Vault
Hiba Amin - Live from the SocialWest Vault
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Julie Ogilvie - Live from the SocialWest Vault
Julie Ogilvie - Live from the SocialWest Vault
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Josephine Mary David - Live from the SocialWest Vault
Josephine Mary David - Live from the SocialWest Vault
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Dave Thomas - Live from the SocialWest Vault
Dave Thomas - Live from the SocialWest Vault
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Lisa Genovese - Live from the SocialWest Vault
Lisa Genovese - Live from the SocialWest Vault
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Umair Tazeem - Live from the SocialWest Vault
Umair Tazeem - Live from the SocialWest Vault
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Joshua Counsil - Live from the SocialWest Vault
Joshua Counsil - Live from the SocialWest Vault
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Neil Patel - Live from the SocialWest Vault
Neil Patel - Live from the SocialWest Vault
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Andrew Turnbull - Live from the SocialWest Vault
Andrew Turnbull - Live from the SocialWest Vault
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Caley Dimmock - Live from the SocialWest Vault
Caley Dimmock - Live from the SocialWest Vault
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Paul Tedesco - Live fom the SocialWest Vault
Paul Tedesco - Live fom the SocialWest Vault
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Nithya Ramachandran - Live from the SocialNext: Toronto Vault
Nithya Ramachandran - Live from the SocialNext: Toronto Vault
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Lana Rogers - Live from the SocialNext: toronto Vault
Lana Rogers - Live from the SocialNext: toronto Vault
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Joe Teo - Live from the SocialNext: Toronto Valut
Joe Teo - Live from the SocialNext: Toronto Valut
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All Things Marketing News

News
WestJet's Strike Response: A Crisis Comms Case Study for Canadian Marketers
WestJet's Strike Response: A Crisis Comms Case Study for Canadian Marketers
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Reddit's Message to Brands: Lurk More 
Reddit's Message to Brands: Lurk More 
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3 Campaigns Worth Studying This Month
3 Campaigns Worth Studying This Month
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How to Rank in ChatGPT, Gemini, and Google AI Overviews (2026 Guide)
How to Rank in ChatGPT, Gemini, and Google AI Overviews (2026 Guide)
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The Etsy Fur Ban Has an Exemption. Canada Doesn't Qualify.
The Etsy Fur Ban Has an Exemption. Canada Doesn't Qualify.
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How AI Is Opening Streaming TV Advertising to Canadian SMBs
How AI Is Opening Streaming TV Advertising to Canadian SMBs
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So You Want a Loyalty Program: Here's Where to Start
So You Want a Loyalty Program: Here's Where to Start
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Social Media 2026: Where to Focus (and What to Forget)
Social Media 2026: Where to Focus (and What to Forget)
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The Ad Dollars Are Leaving. So Is the Staff.
The Ad Dollars Are Leaving. So Is the Staff.
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20+ Online Marketing Courses in Canada: Free, Funded, and Paid Options for 2026
20+ Online Marketing Courses in Canada: Free, Funded, and Paid Options for 2026
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Canada's Loyalty Program Boom: Inside YEGplus, Wayfair Rewards, and the AIR MILES Rebrand
Canada's Loyalty Program Boom: Inside YEGplus, Wayfair Rewards, and the AIR MILES Rebrand
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When “National” Doesn't Mean What You Think It Means
When “National” Doesn't Mean What You Think It Means
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Six Years, One Shoe, and the Lion That Proves It
Six Years, One Shoe, and the Lion That Proves It
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Montreal Is Marketing a 50-Year-Old Olympic Basin Like It's New
Montreal Is Marketing a 50-Year-Old Olympic Basin Like It's New
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6 Things Worth More Than Going Viral
6 Things Worth More Than Going Viral
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How to Reach an Audience That Tunes Everything Out
How to Reach an Audience That Tunes Everything Out
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Your AI Output Is Only as Good as Your Input
Your AI Output Is Only as Good as Your Input
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The Social Network Built by Canadians, for Canadians
The Social Network Built by Canadians, for Canadians
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Why Canada's Screen Industry Built a Free 2SLGBTQIA+ Inclusion Training Program (And What Other Industries Can Learn From It)
Why Canada's Screen Industry Built a Free 2SLGBTQIA+ Inclusion Training Program (And What Other Industries Can Learn From It)
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Podcast Listening in Canada Just Hit an All-Time High. Here's What Marketers Need to Know.
Podcast Listening in Canada Just Hit an All-Time High. Here's What Marketers Need to Know.
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Endy Knows Where Canada Sleeps. Can You Guess?
Endy Knows Where Canada Sleeps. Can You Guess?
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Where Your Buyers Actually Decide: AI Search, Reddit, and the Dark Market
Where Your Buyers Actually Decide: AI Search, Reddit, and the Dark Market
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It's Canada's TIME
It's Canada's TIME
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Challenges and Opportunities in Short-Form Video: Keeping Up with Fast-Changing Trends and Audience Preferences
Challenges and Opportunities in Short-Form Video: Keeping Up with Fast-Changing Trends and Audience Preferences
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Yahoo DSP Just Opened Its AI Ecosystem to the Entire Industry
Yahoo DSP Just Opened Its AI Ecosystem to the Entire Industry
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Our Favourite FIFA Campaigns: Canadian Edition
Our Favourite FIFA Campaigns: Canadian Edition
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MiQ Sigma Expands in Canada with New AI Capabilities Built for the Local Market
MiQ Sigma Expands in Canada with New AI Capabilities Built for the Local Market
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SocialNext Arrive à Montréal
SocialNext Arrive à Montréal
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The Campaigns That Don't Stop When June Does
The Campaigns That Don't Stop When June Does
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Canada Is Banning Social Media for Kids Under 16. Here's What Marketers Need to Know.
Canada Is Banning Social Media for Kids Under 16. Here's What Marketers Need to Know.
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Social Media Stories

Sports was never just for sports brands. 🍁 @ronaen sells lumber. 🍁 @canadianturkey is a poultry marketing board. 🍁 @traveldrumheller markets travel to Canada's dino destination. 🍁 @nikihkmyhome makes cleaning products. 🍁 @endy makes mattress
If you were having a hard time keeping up with all the platform updates that happened in April, don't worry! We've got you covered in this week's issue. Plus: 🍁 A deeper look at Manitoba's proposed ban that could be the most comprehensive youth soc
This week's newsletter is packed! Paid social. Agency culture. Canadian media. Executive visibility. Plus job postings and webinars every Tuesday, from MNC 🍁 Subscribe with the link in our bio
Your customers are already telling stories about you. So why aren't you using them? 👀 This Wednesday, Afton Brazzoni, Founder of Scribe National, joins us for a free SNMA webinar on turning real customer experiences into content that actually drive
Lander Career Co. is growing and looking for a Social Media Buyer to own the campaigns, shape the strategy, and grow into a Team Lead at a Toronto agency doing real work with real brands. Apply now on the SocialNext Job Board! Link is in our bio.
Ten years ago, SocialWest started with one workshop. This week, Mike Morrison reflects on what a decade of building Canada's marketing community actually looked like — the pandemic, the refunds, and the moment everything shifted. Plus, anni
Helcim is hiring a Director of Growth Marketing and it's a good one. ✅ Full funnel ownership (paid, SEO, lifecycle, web) ✅ CA$140–170K, hybrid Calgary ✅ Fintech challenger with strong inbound and room to scale Apply on the SocialNext Job Boar
SocialNext: Toronto brought some of the sharpest conversations in Canadian marketing together in one room. Our contributor June Findlay @missladyniobe was there — here are the top stories she's tracking. More to come. Read it all at Marketing
Takt's Lindsay Smith and René Thomas brought the framework designed to make your brand strategy stress-test proof to Full Circle: A CMO Experience and SocialNext: Toronto 2026 — and the room took notes. Lucky for you, so did we. Read no
NP Digital's inaugural Full Circle: A CMO Experience brought some big conversations to Toronto, including this one from Neil Patel on humans and AI working together. This and 5 more lessons from Full Circle are now live on our blog. Stay tuned for
Email has the highest ROI of any channel you own. So why are so many strategies missing the mark? Our SocialNext: Toronto live coverage kicks off with insights from Cyberimpact's Geoffrey Blanc and Nihal Mandanna on what it actually takes to build a
We are kicking off SocialNext: Toronto at the Stories Building for all pre-conference programming. And @missladyniobe is here bringing you stories straight from the events! Morning: SocialNext Own Your Marketing Workshop, featuring an incredible li